AReel Privacy Policy
Effective Date: July 27, 2026
This Privacy Policy explains how HONG KONG EASYPOINT TECHNOLOGY LIMITED ("AReel", "we", "us", or "our") collects, uses, stores, discloses, and protects information when you access or use AReel, a short drama TikTok Mini Program that provides short drama viewing, episode browsing, search, recommendations, watch list, profile, account-related notices, and related entertainment features within the TikTok Mini Program environment (collectively, the "Service").
By using the Service, you acknowledge that your information will be handled as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Service.
1. Information We Collect
Depending on how you use the Service, we may collect the following categories of information:
- TikTok authorization and account information: user identifiers, login status, basic profile information, and other information made available through TikTok authorization, subject to your choices and TikTok platform rules.
- Viewing and activity information: dramas viewed, episodes watched, playback progress, watch history, search queries, likes, favorites, watch list activity, clicks, and in-app interactions.
- Device and technical information: device type, operating system, TikTok app or SDK version, language settings, IP address, approximate region, network information, diagnostic logs, and crash data.
- Payment and transaction information: if paid features are available in your region, we may process order records, purchase status, unlocked content, virtual items, subscription status, and refund status. Payment card details are processed by payment platforms and are not stored by us unless expressly stated.
- Support and communication information: messages, reports, complaints, copyright notices, appeal requests, email address, and other information you provide when contacting us.
- Content safety information: reports about content, moderation records, fraud prevention signals, and information needed to enforce our Terms of Service and platform rules.
2. How We Use Information
We use the information we collect to:
- provide, operate, maintain, and improve the Service;
- play short drama videos and remember playback progress;
- enable search, browsing, recommendations, watch lists, profile features, and TikTok account authorization features;
- process purchases, unlocked episodes, promotions, subscriptions, refunds, and customer support requests;
- personalize content and improve user experience;
- analyze usage, diagnose technical issues, prevent abuse, and protect the security of the Service;
- review content reports, copyright complaints, appeals, and compliance requests;
- comply with applicable laws, regulations, legal processes, and platform requirements.
3. Cookies and Similar Technologies
We may use cookies, local storage, SDKs, pixels, logs, and similar technologies to keep you signed in, remember your preferences, measure performance, understand usage, detect fraud, and improve the Service. You may be able to control cookies through your browser settings, but disabling cookies may affect some features.
4. How We Share Information
We do not sell your personal information. We may share information in the following circumstances:
- Service providers: with vendors that help us provide hosting, cloud storage, CDN, video delivery, analytics, payment processing, customer support, email delivery, security, and technical operations.
- Platform partners: with TikTok where necessary to operate the Mini Program, support authorization, comply with TikTok platform rules, or provide user-facing features.
- Legal and safety reasons: when required by law, legal process, regulatory request, or when we believe disclosure is necessary to protect rights, safety, security, or prevent fraud or abuse.
- Business transfers: if we are involved in a merger, acquisition, financing, restructuring, sale of assets, or similar transaction, information may be transferred as part of that transaction.
- With your consent: when you direct us or authorize us to share information.
5. International Transfers
We operate internationally and may process or store information in countries or regions other than where you live. These locations may have different data protection laws. Where required, we use appropriate safeguards to protect information transferred across borders.
6. Data Retention
We retain information for as long as necessary to provide the Service, maintain business records, resolve disputes, enforce our agreements, protect safety and security, and comply with legal obligations. Retention periods may vary depending on the type of information and the purpose for which it is used. When information is no longer needed, we will delete, anonymize, or otherwise handle it in accordance with applicable law.
7. Security
We use reasonable administrative, technical, and organizational measures designed to protect information, including HTTPS/TLS transmission, access controls, account permission management, logging, monitoring, and other security practices. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
8. Your Rights and Choices
Depending on your country or region, you may have rights to access, correct, delete, restrict, object to, or receive a copy of your personal information. You may also have the right to withdraw consent where processing is based on consent. To exercise these rights, please contact us using the contact information below. We may need to verify your identity before responding to your request.
9. Regional Privacy Rights and Service Regions
AReel currently offers services in Australia, Brazil, Canada, Indonesia, Japan, Mexico, New Zealand, South Korea, Thailand, and other regions we may support from time to time. We will handle personal information in accordance with the mandatory privacy and data protection laws that apply in the region where the Service is offered to you or where you ordinarily reside, to the extent those laws apply to our processing activities.
Depending on your country or region, you may have rights to access, correct, delete, port, restrict, object to, or withdraw consent regarding your personal information, and to lodge a complaint with a local privacy or data protection authority. Where Hong Kong's Personal Data (Privacy) Ordinance (Cap. 486) (PDPO) applies, you may also contact the Office of the Privacy Commissioner for Personal Data, Hong Kong (PCPD) through https://www.pcpd.org.hk/. Nothing in this Privacy Policy limits any right or remedy that cannot be limited or waived under applicable law.
10. Privacy Rights for EEA/UK Users
If you are located in the European Economic Area or the United Kingdom, the legal bases for processing your information may include performance of a contract, legitimate interests, consent, and compliance with legal obligations. You may have the right to lodge a complaint with your local data protection authority.
11. Privacy Rights for U.S. Users
Depending on your state of residence, you may have rights to know, access, correct, delete, or opt out of certain processing of personal information. We do not sell personal information. If applicable law requires additional choices, we will provide them through the Service or by request.
12. Children and Teens
The Service is not intended for children under 13, or the minimum age required in your country or region. If you are under the age of majority, you should use the Service only with permission from a parent or legal guardian. If we learn that we have collected personal information from a child in violation of applicable law, we will take reasonable steps to delete it.
13. Third-Party Links and Services
The Service may contain links to third-party websites, platforms, payment providers, or services. We are not responsible for the privacy practices of third parties. Please review their privacy policies before using their services.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated policy will be posted on this page with a new effective date. Your continued use of the Service after the updated policy becomes effective means you acknowledge the updated policy.
15. Contact Us
If you have questions, requests, complaints, or copyright/privacy concerns, please contact our Data Protection Officer or privacy contact at: [email protected].
Please also review our Terms of Service.
Operator: HONG KONG EASYPOINT TECHNOLOGY LIMITED
Registered address: ROOM D07 8/F PHASE II KAISER ESTATE 99 HOI BUN ROAD KWUN TONG HONG KONG